
Proposal for the visual identity of Stiftelsen LESE, a new foundation formed through the merger of “Leser søker bok” and “!Les”.
The project developed a flexible visual toolkit focused on accessibility, inclusion, and reading culture for all users.

The identity explores a balance between playfulness and timelessness, designed to work across ages, platforms, and applications. A key focus was creating an engaging expression without making the system feel "child-focused".



The visual system includes a flexible logo, accessible color palette, and illustrations designed for scalability across digital and print formats.











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