Mockups of pamphlet with illustrations and some text. LESE

Visual Identity for Stiftelsen LESE

Branding

Logo

Design Manual

Visual Identity

Made by: Mina Wikeby ,Simon Johnson, Marie Løkkeberg and Karoline Hagen.

Proposal for the visual identity of Stiftelsen LESE, a new foundation formed through the merger of “Leser søker bok” and “!Les”.

The project developed a flexible visual toolkit focused on accessibility, inclusion, and reading culture for all users.

Logo and figures reading, with our names at the bottom.

The identity explores a balance between playfulness and timelessness, designed to work across ages, platforms, and applications. A key focus was creating an engaging expression without making the system feel "child-focused".

Salgsplakat med illustrasjoner, logo, fargepalett, typografi og info.
Mockup of totebag with logo and figures reading books on a road.
Mockup - Card with L

The visual system includes a flexible logo, accessible color palette, and illustrations designed for scalability across digital and print formats.

Design process for LESE logo with early sketches, logo options, illustration style, final logo, and diverse people.
Mockup hvordan LESE logo ser ut i browser som favikon.
Mockup, booktag LESE
Mockup of notebook with LESE and illustrations on the front.
Mockups of pamphlet with illustrations and some text. LESE
The leaders of LESE.
The visual identity was presented to the Stiftelsen LESE.
Photography of our group having the pitch, standing in front of our powerpoint, Mina is holding the microphone.
Me, Simon and Marie presenting the designs.
Photography of our group having the pitch, standing in front of our powerpoint, Mina is holding the microphone.
Logo positioning in relation to competitors.
Photography of our group having the pitch, standing in front of our powerpoint, Mina is holding the microphone.
Logo and figures reading, with our names at the bottom.

Sjekk ut flere arbeid

More of My Work

Ta kontakt

Illustration of Mina looking slightly up. In black and white.

Om du ønsker å vite hva jeg kan bidra med for prosjektet ditt, ta kontakt.

Send mail
Icon of mail-letter.

Minawikeby@hotmail.com

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+47 94473214

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@Mina-Wikeby